Overview
At Steel & O’Brien Manufacturing, Inc. (“Steel & O’Brien,” “we,” “us,” or “our”), we respect your privacy and are committed to protecting your personal information. This SMS Privacy Policy explains how we collect, use, and safeguard information when you choose to receive SMS/text messages from us.
By opting in to receive SMS messages, you consent to receive text messages from Steel & O’Brien Manufacturing, Inc. at the phone number you provide, in accordance with this policy.
SMS Program Description
Steel & O’Brien Manufacturing offers Customer Care text messages to support communication with truck drivers and other business contacts. Message content may include operational updates, customer service responses, and other relevant information related to our business relationship.
Message frequency varies. Message and data rates may apply.
Verbal Disclosure & SMS Enrollment
When communicating with a truck driver by phone or in person, Steel & O’Brien may inform them of our SMS messaging option using the following disclosure:
“Steel & O’Brien Manufacturing Inc. offers Customer Care text messages. If you are interested, you can reach out with the keyword START to our number, 716-707-4002. Message frequency varies. Message and data rates may apply, and you can reply HELP if you ever need more information and can always reply STOP to opt out. You are welcome to view our Privacy Policy and Terms and Conditions at https://www.steelobrien.com/sms-privacy-policy/.”
SMS messages will only be sent after the individual initiates contact by texting the keyword START or otherwise providing express consent.
Subscriber Opt-In
You may opt in to receive SMS messages from Steel & O’Brien Manufacturing through one or more of the following methods:
• Texting the keyword “START” to 716-707-4002
• Initiating a text conversation after being informed of the SMS program and providing consent
• Requesting SMS enrollment via email by contacting tami@steelobrien.com
Opt-In Confirmation Message
After opting in, you will receive the following confirmation message:
“Thanks for opting to receive SMS messages from Steel & O’Brien Manufacturing. You can opt out any time by messaging STOP. Message HELP for more information. Message and data rates may apply. Message frequency varies.”
Information We Collect
When you participate in our SMS program, we may collect:
• Phone Number – Required to deliver SMS messages
• Name – If voluntarily provided
• Consent Records – Including date, time, and method of opt-in
How We Use Your Information
We use SMS-related information to:
• Provide customer care and respond to inquiries
• Send operational or service-related messages
• Maintain records of consent and compliance
• Improve communication and customer service
We do not sell or share SMS opt-in data for marketing purposes.
Subscriber Opt-Out
You may opt out of SMS messages at any time by:
• Replying STOP to any SMS message
• Contacting us at tami@steelobrien.com
After opting out, you will no longer receive SMS messages unless you re-enroll.
Subscriber Help
For assistance or more information, you may:
• Reply HELP to any SMS message
• Email tami@steelobrien.com
• Call 1-866-410-6176
Message Frequency & Carrier Disclosures
Message frequency varies based on communication needs. Standard message and data rates may apply depending on your mobile carrier. Carriers are not liable for delayed or undelivered messages.
Sharing Your Information
We do not sell, trade, or rent your personal information. We may share information only with:
• Service Providers that support our messaging platform
• Legal Authorities when required by law
• Business Successors in the event of a merger or sale
SMS consent is not shared with third parties for marketing purposes.
Data Security
We implement reasonable administrative, technical, and physical safeguards to protect your information. However, no system is completely secure.
Changes to This Policy
We may update this SMS Privacy Policy periodically. Updates will be posted on our website with the revised effective date.
Contact Us
If you have questions about this SMS Privacy Policy, please contact:
Steel & O’Brien Manufacturing, Inc.
7869 Route 98 Arcade, NY 14009
tami@steelobrien.com 1-866-410-6176